Ideas and direction so far
For this ministry brief, as I have previously explained, I want to bring the brand back to its roots and make it more underground and credible. I am thinking of some animated shorts based around the concept "since 1991". Retro style graphics are a good way to connect the brand back to the past as well as being quirky and unusual to appear fresh in the present. I have researched computer games around in about 1991 and there is quite a bit to go on. Mario is a good option, as is sonic (or both together?) Alternatively I could just use a old graphic style without using any actual references. Music will also be a key eliminate to any graphics, again combining am older tune with something new would be the obvious way to do it.
bonus after effects tester.
(because I have such a drawing deficiency, I realised that it would be quicker to do a live rough tester than sketch out story boards that woud be understood by anyone. for this I stole reappropriated various graphic elements: a mario vid from youtube, the ministry logo and an old arcade font.)
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